Individual creators will ultimately shape the metaverse: Sandbox founders

Individual creators and brands will ultimately determine the future of the metaverse, not a centralized entity, according to the co-founders of The Sandbox.

On Nov. 3, the team behind the Ethereum-based metaverse announced on X (formerly Twitter) it had made The Sandbox Map accessible to everyone, where “LAND” owners can publish their own experiences without needing to partake in an application process (which was previously required).

THE METAVERSE IS NOW OPEN

Starting today, LAND owners in The Sandbox can instantly publish experiences on the map!

We’re accelerating user-generated content to unleash the creative potential of creators like you. Let’s build the metaverse together. #UGC #CreatorsDayHK pic.twitter.com/A2E8gNI2it

— The Sandbox (@TheSandboxGame) November 3, 2023

“Now [anyone] can open their experience to the public [and] make it accessible, which will increase the amount of experience and content that people can play and discover on the platform,” Sandbox co-founder Sebastien Borget told Cointelegraph in a Nov. 2 interview during Hong Kong FinTech Week.

#CreatorsDayHK is LIVE!

Livestream all the key events on X or our YouTube channel: https://t.co/83NqKyOTDr

We’ve got some exciting news that you won’t want to miss. Stay tuned to see what’s in store for the metaverse! pic.twitter.com/ReUQahbckP

— The Sandbox (@TheSandboxGame) November 3, 2023

The notion that users can create and own content and property in Web3 is at the forefront of Sandbox’s strategy, Borget iterated.

“They discover blockchain not because of the value of the asset, but because they can create content.”

Updates to Game Maker and a new fund

Sandbox said it will also update its Game Maker tool before 2024, its experience-building and testing tool that is set to introduce new gameplay mechanics, templates and social interactions to make content production even easier.

The firm will also “reignite” its new 100 million SAND Game Maker Fund (currently worth $36 million) in 2024 to build on those updates.

Borget said this…

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